Secrets Of Successful Authors
When the writing bug hits you, get out your pencil, typewriter,a word processor or tape recorder and go to work.
Personal wants and desires, such as "How to Make Money" can put you on the road to success in the writing field. there are five main emotional appeals for selling this kind of publication: Money, Self Preservation, Family, Romance, Recognition. These appeals can all be built into your writings.
It pays to make up a good advertising schedule several months in advance and when you do hit the pages with your ads, be sure they "Drip" with enthusiasm!
The title is of the greatest importance. It alone can determine the sales volume to a large degree. Price your report so that you can come out with a good profit. You will want to make tests to see if your publication will bring in the required price before going into full scale advertising.
Most people are dreamers not "do'ers". It is only a short step to be a do'er... Just do it!
Sometimes it is better to write a strong ad before you write the report, then make the report live up to your ad. Make your ads friendly.
Write about a special subject in a unique way: Strive to write in such a way that you will get repeat orders or will receive orders from the same customers for your other books and products. Have a follow-up program ready to go.
Ship your orders without delay. Don't hold them up for checks to clear. It will do you much more damage than getting a few bad checks. Offer a free bonus for "buying today".
Get quality printing for use with all your paper needs (letterheads, envelopes, circulars, sales letters, return envelopes, order forms, etc.)
You can set up a distributor program, sell your publications direct to the consumer, or use both methods.
It's a good idea to give your other publications a boost within the pages of your other reports and books, but don't brag about your accomplishments or try to sell all your own products in the body of your publication.
HOW TO PRICE YOUR BOOK!
Whatever amount you come up with for the price of your book, remember that advertising expense will usually take 50% to 60% of your selling price if you are to promote your book properly and get into the mass market. This only leaves 40% to 50% of the sales proceeds for all your other expenses and a reasonable profit for your efforts. And don't forget "all other expenses" include not only the cost of typesetting, printing, mailing and other direct expenses, but also includes numerous variable and indirect expenses; such as auto, depreciation, insurance, and all the other "general overhead", even if you only work part-time from your home. Then you must have enough left over to "pay yourself" a reasonable draw for your time, effort and risk!
Failure to understand the "Mathematics of Mail Order" is the basic reason most people do not succeed when trying to sell books by mail.
One of the most important points to learn about mailorder mathematics is just exactly where your break-even point is. This varies drastically depending on the total units produced and sold. The more units sold the less the cost per unit. In other words, the more you sell the more flexible you can be in pricing your product.
Never price a publication at less than total cost, just to increase sales, unless you have computed correctly that the increased sales will reduce you unit cost sufficiently to overcome any potential loss.
On the other side of the "coin", if the price of your publications is too high, you could be in a worse position than if selling for only half the price. Maybe a price reduction of 50% will get you 500% more sales thus lowering your variable costs per unit sufficiently. The loser is immediately turned into a blockbuster! Only tests will tell!
That Cute Lil Ol Apostrophe
Have you ever had a student write to tell you they've achieved Grade A's at exams? I have, and one of them was a grade A in English!
If The Viewpoint Character Is A Secondary Character, Have You Established Who He is?
Creative Writing Tips ?
Create Confidence With Your Writing
Whether you are writing a magazine article, composing a press release, or editing the sales copy on your website, the end goal is always the same - to influence the thinking, and probably actions, of other human beings. To do that, your writing must instill confidence in a mind that is inclined to doubt you.
Be Your Own Literary Agent and Get Published
So you're one of 20 million Americans who want to write a book. If you've already written a manuscript, chances are you're looking for agent representation. In the past few years, as an editor and literary consultant for www.TheOmnibus.org, I've had the opportunity to read more than 1,000 book proposals. Most, I'm sad to report, were inadequate because the author did not follow a few, very simple guidelines.
Starting a Freelance Writing Career (or How I Sifted Through the Muck and Found My Way)
So, the decision is final. I am a writer.
How New Authors Can Keep Their Manuscripts Coherent
In large publishing houses, many manuscripts penned by first-time authors, never make it past the "first reader" who for all practical purposes is a gatekeeper of sorts. This person's job is to weed out manuscripts that do not fit certain established submission criteria. However, many never make it to the editor's desk, simply because they are badly disorganized and downright incoherent.
Pairs/Groups Of Words Often Confused - Part 3 of 6
Becoming a Writer
The urge to write fiction seems God given for some, a learned skill for others.
COULD YOU (not) REPEAT THAT PLEASE?
I recently read a book where everything was akimbo. Arms were akimbo, legs were akimbo. Akimbo appeared on every page. Okay every page is a slight exaggeration, but akimbo was in every chapter more than once. I started thinking of the hero in the book as Adam West's posturing Batman persona. Every writer is guilty of the akimbo type of repetitiveness once in awhile. Most of the time we're not even aware that we're echoing ourselves. How do these unconscious akimbo dittos creep into our work? The English language is so rich with descriptors, why would we rob our manuscripts of the warmth and color that this richness brings to our work? Simply put -- we're lazy. When the afore mentioned writer was feverishly scribbling away on her book, she arrived at a moment when her character took a stance, and the first word that popped into her head was akimbo. Writing akimbo was easier than it would be to stop the flow of her writing and come up with a different way of saying akimbo. The only problem is instead of going back to edit out ninety percent of the akimbos, she left them in and it became a distraction to the reader (and humorous to me, which I'm sure wasn't her intention). Don't let yourself get lazy. Go through your work and get rid of repetitive words. Especially if they're words like akimbo that are not used in everyday conversation. If you need help, go to the Georgetown Linguistics website and use their frequency index tool (see the web address below). Copy your text into the box provided and click on the "Do it!" button. This website will give you a list of every word and how many times it was used in your manuscript. I would suggest (and this is just my opinion) that if you discover that you've used akimbo more than twenty-nine times, get rid of all but one of them. By the way akimbo appears 13 times in this passage. Annoying wasn't it!
8 Ways to Write a Winner Book Fast!
Have you given up on getting your book out of your heart intothe hands of your readers? Don't give up. There's an easy way todo anything and a more difficult way. The easy way usuallyincludes getting helpful advice from someone that's been thereand done that. The author has written five of those ten booksthat were stuck in her heart a few years ago. Here's eight stepsthat will speed you on your way to getting your book out now:
Generating Nonfiction Book Titles Without a Hassle
The process of developing a working title for your nonfiction book can be a hassle sometimes. You first have to brainstorm a few titles, and if the results aren't to your liking, you are practically forced to brainstorm more possible titles --- or do you?
The Top Five Mistakes That Companies Make with Regard to Technical Documentation
I've seen it time and again. One of the most common weaknesses that I've seen in engineering companies-indeed, an almost universal fault-is the lack of proper technical documentation. Some would laugh this off as a minor detail; however, the repercussions are often severe. A company's entire future can be made or lost based on the amount of attention they pay to this issue.
Create A Dream Diary
How many times have you forced yourself to sit in front of a computer and waited for inspiration to strike?Most of us at some point, whether just starting out or even an experienced published writer, have suffered from the proverbial writers block or have struggled to kick-start their creativity.
Get Your Writing Reviewed by Major Publications for Free
All Writers need the press, especially new writers. As a new novelist, I know I need name recognition. The best way for me to get the public to learn about my novel, The League, I figured, was to get some reviews in major magazines and newspapers.
Why Manners Maketh the Freelance Writer
Lately I've been noticing an odd trend amongst the freelance writers who contact us every week: rudeness.
Pairs/Groups Of Words Often Confused - Part 2 of 6
How to Create Stories that Sizzle
How to Start Your Story with a Bang
Are Writing Exercises Effective?
It was reported that the great American author Sinclair Lewis was once asked to give a lecture on writing to a group of college students: "Looking out at this gathering," he said to the assembled students, "makes me want to know how many of you really and truly wish to become writers?" Every hand in the room went up. Lewis looked at them for a moment and then folded his notes and put them away. "If that's true," he said, "then the best advice I can give you is to go home and start writing." He then turned and left the room.
Four Act Stories and Beyond
There are various forms of structure, including frameworks, work processes and goal setting.
The journey to having my first novel for children published has been riddled with road blocks and shonky bridges. The good news? At every rickety stage I've picked up tips (and anti-tips) which I'm happy to share with everyone...
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