The Problem With E-Books
One of the most popular online ventures is selling e-books. People are hungry for information; that's why they're on the Web in the first place. And e-books are cheap to produce and distribute.
However, I've come across quite a few new online entrepreneurs thinking they're going to strike it rich selling a $20 or $30 e-book. They've failed to do some simple math.
Suppose you sell an e-book for $30. Deduct $5 off your $30 sell price to account for advertising and other costs. That leaves you with $25. You'd have to sell 1,000 copies a year to make $25,000. That's a lot of copies! Even if you did sell that many, 25 grand isn't exactly going to put you on Easy Street.
Another factor is competition. Many e-books with resell rights have also be purchased by hundreds, possibly thousands, of competitors.And if you're selling an e-book as an affiliate, you're usually limited to 50% or less of the sell price.
The key to making large amounts of money selling information products is that you need resell rights for at least one higher priced item.
Say you have duplication rights to a product that sells for $400. If you sold just 6 copies of this product a month, you'd be pulling in $2,400 in sales. That's $28,800 a year. If you sold 12 a month, you'd make $57,600 a year. Sell 24 a month and you're raking in $115,200 a year.
"Wait a second" you say. "What about my costs to duplicate, package and ship the product?"
Here's the beauty of the information marketing business: people pay for the value of the information, not the physical medium on which it's delivered (e.g. paper, audiotape, videotape, CD etc.)
It's dirt cheap to duplicate information products. It's easy to duplicate a CD-ROM on your computer and blank CDs are less than a dollar each.
I have an info product that I sell for $397. To duplicate, package and ship it via UPS, costs me $60. Subtract $50 for advertising. That still leaves me with $287. That's a huge profit margin.
So instead of concentrating all of your marketing efforts on low priced info products, be sure that you have one or two higher priced items that you're actively promoting.
Use e-books as a stepping stone to upsell customers. Once they've purchased a product from you, you've established a relationship with them. Someone who's already down business with you is five times more likely to buy than someone who hasn't.
About The Author
Dave Coyne is a copywriter, marketing consultant and president of DC Infobiz. Get his FREE REPORT on how to start your own Information Marketing Business at home. Send an email with REF006 in the subject line to dcinfobiz@GetResponse.com
Benefits of Ebooks for Your Business
No matter what type of home-based business you operate, chances are ebooks are already or should be part of it. Most of us are familiar with the term and probably have seen at least one ebook, but you may not have realized how beneficial they could be for your business.
30 Truisms About eBook Authoring
The decision to author an eBook is a life-changing decision. The "fallout" from publishing an eBook will change forever the way you see yourself and the way others see you.
Ebook Farming- A Definitive Guide to Your Ebook Creation (Ebook Review)
Why would you want to buy a book on writing Ebooks? There seem to be a multitude of freebies on this topic as well as tons of free content available on the web. Well I have found an ebook on this topic, that you definitely want to study and keep. It will become a resourceful referrence tool, that you will want to refer back to on a regular basis. What makes this one so special?
Neighborhood Mobile Watch Program
Setting up a Neighborhood Mobile Watch Program in your community can deter crime, raise property values and help your community feel safe and secure. Part of the success of a Neighborhood Watch Program is proper public relations. In my Free Online E-Book you can learn the benefits that such a volunteer program can give your community. Proper public relations, news coverage and press releases can help you recruit more volunteers. As you get more and more press you will be able to alert criminals that your community is united against crime.
Using Ebooks As A Highly Effective Marketing & Promotional Tool
Ebooks are part of the new frontier of cyberspace. They are an entirely new medium for sharing marketing information, ideas, techniques, and expert knowledge. Each day the number of people accessing the Internet grows, causing the exposure of your ebook to increase incrementally. It's obvious why electronic self-publishing has become so popular so quickly.
Ebooks - How To Bring Them Into The Market
So, you have decided to start an ebook business. The question: what kind of ebook are you going to sell and how to bring it into the market?
10 Steps to Author 1 eBook
Authoring a book, specifically an eBook (electronic book), is easy, affordable and profitable. Share your expertise and experience with an international on-line community of learners.
Top Ten Tips To Get Started Writing Your Book - Part 2
You are far more likely to successfully write and publish your book if you follow these tips before you [start writing] write a single chapter. Part one of this article is available at www.bookcoaching.com/freearticles/article-55.shtml
Ebook Marketing: 20 Checklist For eBook Creation
If you promote an ebook, please pay attention to these ebook marketing checklist:
Internet Journey - From Storms To Desktops
After battling the sea for nine years, it's time to move on. That's what I told myself when I first stepped ashore to search for a land job. The decision was not made on the spur of a moment but after much thought and soul searching.
Writing Acknowledgements for E-Books
It is important to have an acknowledgements section in your E-Books. Having authored some 1600 articles, 3000 pages of Operations Manuals, 4 E-Books and Co-Authored a Book on Franchising, I can tell you that a properly written acknowledgement, introduction and dedication is smart diplomacy. Many authors rely on teams of researchers, writers, consultants and editors. Myself, generally I use these opportunities to thank sources used in compiling the information. It pays dividends to future projects and streamlines the process in future work as per my theories.
7 Secrets to Explode your eBook Sales! Part 4
Secret #4: Creating passionate articles will explodeyour eBook sales!
Selling Books and E-Books Online
For many authors the thought of getting professionally published is little more than a dream. That was until the advent of the internet started threatening the very existence of publishers. As the internet started gaining momentum, real world publishers started finding strategic ways to ensure a peaceful co-existence with online publishers and self published authors. However to this day, traditional publishers are seeing only a small growth rate of 5%, while ebook sales soar at about a 30% growth rate. The exciting news for many authors is that you now don't need to subject yourself to the rejection notices and snobbery of the publishing community.
The Advantages Of Being An e-Book Writer Or Publisher
All well known experts have agreed that informational products especially eBooks are without any doubt the number one home based business opportunity. They are much easier to create than one may think.
Top Ten eBook Mistakes and How to Correct Them
Did you know that you already have an eBook inside you?
Surefire Way To Find Hot Selling eBook Topics
To become an entrepreneur, you need product ideas.
More Than An Ebook
The following in an excerpt from the E-Book of the same name.
Ebooks Are The BEST Form Of Advertising!
Ebooks are part of the new frontier of cyberspace. They are an entirely new medium for sharing marketing information, ideas, techniques, and expert knowledge.
Free Information Products inundate the web these days. eBook performance denotes miraculous sales and marketing procedures abound. Procedural documentation of a marketing article can be referred back to an eBook sold on your website. While most entrepreneurs may be seeking positions working at jobs online, others are actually seeking independent careers they can start working from home. An eBook representing a new method of business development, touting an ingenious financially beneficial business one can start on a shoestring, and proclaiming vast amounts of dollar success will sell well on any site, promotes well as a marketing article, and reprints well on other people's websites as a loss leader to bring traffic back to your site with a reference and signature ad.
7 Secrets to Explode your eBook Sales! Part 6
Secret #6: Creating momentum and identity throughBook Sellers!
|© Athifea Distribution LLC - 2013|