Whether you are working for a small business, large corporation, or are a student, there are numerous sources that you can turn to for help with writing. Businesses need to be able to effectively communicate with their customers, their employees and their potential customers. Effective verbal communication is equally important, but nonverbal communication in the form of copy writing, article writing, press release writing, and more requires a certain level of expertise and experience.
The typical small business wants to focus their efforts on their core business activities without spending too much time on projects that can easily be outsourced to consultants or freelance professionals. Many small businesses turn to freelancers to help them save time and money. For example, a certified public accountant opened his own accounting practice after working in another accounting firm for the last ten years. One of the ways he decided to search for new clients was to embark on an advertising and promotional campaign.
Although some of his previous clients followed him to his new practice, he wanted to increase the number of accounts he currently handled. These accounts included various individuals and small businesses from around the town.
Rather than hire new employees or handle the projects himself, he decided to hire a consultant through a freelance web site to work on copy writing for a local newspaper ad campaign as well as to help with press releases and company news distribution.
By outsourcing these non-core business activities to an independent consultant, he is able to save himself time and money and also gets the expertise of an established professional who specializes in the types of writing that he needs assistance with. He decides to list his writing projects in a freelance marketplace and receives bids from independent consultants and freelance writers.
He was able to choose a service provider based on factors related to cost, the service provider's experience, references, and previous feedback from clients. All small businesses have a decision to make about whether to outsource certain projects or to complete the work in house. Using economics as a deciding factor, it makes sense economically for businesses to outsource writing projects when the projects are non-core business activities that do not contribute to the company's bottom line.
Small businesses also need to be able to effectively communicate with their current customers. Some of the more effective ways to get help writing effective communication for current customers involve using tools such as newsletters, email lists, and articles written by outsourced consultants. Newsletters are very effective ways to keep customers informed of current events and happenings within the company. They also offer you the opportunity to gain new clients as the newsletter gets passed around and is often seen by more than one person during its life cycle. It makes sense and is a smart move to outsource corporate communications instead of keeping it in-house. Hiring a separate professional will save your business money and time.
For less than the cost of hiring a full time employee, and because it will contribute to allowing more concentration on the activities that will earn your business money, contracting with a consultant or freelancer for your corporate communications (writing of press releases to distribute company news, getting publicity through pieces in newspapers and magazines, and getting help writing newsletters or articles) simply makes sense. An expert in the field who has amassed many years of experience with business writing, persuasive writing, and copy writing in addition to having experience writing press releases, articles, essays, and possibly academic or technical research and term papers will have a lot to offer you and your business.
Large corporations use writing to effectively communicate on all levels of business. Business writing and corporate communications are essential elements that keep the public informed and give companies their corporate image. A company's image, or its publicly perceived notion of credibility and reliability is extremely important to its bottom line. For example, upon its introduction many years ago an American car company introduced a car known as the "Nova".
After some time, it was discovered that the car was not selling well in many Spanish speaking countries. Because in Spanish, "No va" translates to "doesn't go", the car sales in these countries were dismal. Effective corporate communication can have far reaching effect. Ineffective corporate communication can result in lower sales as shown in the car sales example. Large corporations also need to be effective communicators with their current employees. Internal corporate communications are equally important and keep your employees abreast of company accomplishments, events and human resource issues.
Finally, students also need to be able to write effectively as well. Writing assignments can include writing essays, writing term papers, report writing, and thesis writing not to mention having to demonstrate writing ability in other subjects outside of English class. For example, law students need to be able to write not only persuasive but argumentative writing as well. Foreign language students need to be able to translate into their native language and then back again.
Science and technology students need to be able to demonstrate scientific writing ability. Taking writing tips from college professors that teach correct formatting and usage, including APA style, and improving your proofreading and editing skills will result in quality writing assignments. For the student that is looking for writing help and homework assistance for their assignments, freelance marketplaces that allow you to hire a consultant or tutor could be a productive and time saving solution.
From a freelance or independent consultant's standpoint, marketing writing skills to potential service buyers is important to keeping any consulting business thriving. Registering with freelance marketplaces will enable you to showcase your writing skills, talents and abilities. Previous experience with all kinds of writing ranging from grant writing, fiction writing and interactive writing to writing short stories, articles and ebooks or even technical pieces, in addition to all forms of business writing will enable you to prove your varied background and skills.
All of which can be showcased in your freelance marketplace profile. Creating and managing a profile is important to make you stand out from the crowd of freelance writers competing for new writing projects. All in all, those looking for writing help can find a vast array of resources in the form of consultants who are more than willing to lend a helping hand.
About the Author: Jack Thompson is a freelance writer, business consultant and entrepreneur. He has helped thousands of individuals and businesses across the world realize the benefits of outsourcing. Independent consultants, freelance service providers, and companies looking to outsource service projects can post or bid on projects at http://www.smartylance.com.
Pairs/Groups Of Words Often Confused - Part 5 of 6
The Value of Adding Images to Technical Documentation
It's cliché, but true-a picture does paint a thousand words. This is an important message to remember when writing any sort of user documentation, such as an installation guide or an instruction manual. A document that makes judicious use of images and diagrams will be much easier to understand than one that is composed entirely of text descriptions.
Writing for the Internet -- How To Give the Readers What They Want
In this article you will find tips on: How to intrigue your readers from the very start-the most important part of your piece isn't the content, Once they're hooked-reel them in, How to keep them reading through the entire piece instead of scanning for information, Break it up!-How to keep their attention span from reaching its limits, and How to keep your readers from becoming distracted while reading your well crafted articles.
How to Break In and Succeed as a Screenwriter
Screenwriting is a competitive trade. To distinguish yourself as a prize-winning writer you need to master organizational skills, take creative risks, and learn how best to present your final product. For the aspiring screenwriter, Tom Lazarus' book, "Secrets of Film Writing" is one of the best. An exceptional screenwriter with five produced screenplays, Lazarus developed this book for beginning writers enrolled in his classes at UCLA.
How To Self-Publish Your Own Books, Manuals, Reports Or Newsletters
You can make a lot of money by writing and self-publishing your own material, if you are willing to write books, manuals, reports or newsletters that millions of people across the United States, and throughout the world for that matter, desperately want to buy.
How to Have an Effective Reading Group
Writing leads to reading. Therefore, it's only fair to supply my readers with sufficient information on creating an effective reading group, since the last article was based on writing groups.
Have You Completed A Character Questionnaire?
Creative Writing Tips ?
Another Way to Show Your Expertise: Write a Book!
Maybe you should write a book! This is not as difficult as it sounds. You're already an expert in a field by virtue of your work experience and/or academic credentials. And even more important, you are enthusiastic about your field and would like to share it.
3 Quick Tips on Plotting Your Book
Plotting a book can seem an overwhelming task when you're just starting out, but it does get easier when you understand various plotting strategies.
Hunting for Markets Over the Holidays
Chances are, you'll be busy over the next several weeks. Between preparing for, celebrating, and unwinding from the holidays it may be difficult to maintain your regular writing routine. And if researching potential homes for your work is part of that routine-as it is for many of us who regularly submit stories, essays, poems, articles, and reviews for publication-you may be worried about falling behind.
Keep your Book Dream Alive
Is your book nearly finished, finished, published, or even in its early stages? Do you want to know how to promote it with ease and low cost?
A Writers Inner Battle
There is a psychological nuisance so powerful that can deflate the drive, self-esteem, and human spirit of many aspiring Writers of any age. These Writers are faced with an obstacle that make them stop, think twice and question their right to be a part of a respected community. This even leads them to doubt their ambition of pursuing their literary or journalistic calling.
Hero?s Journey ? The Herald
Beyond three and four act story structure, lies the Hero's Journey.
3 Quick and Easy Ways to Generate Story Ideas
There are many ways you can generate ideas you can use for your stories, articles and other creative pieces. Start with the three ways given below:
Pairs/Groups Of Words Often Confused - Part 2 of 6
Comma Usage Made Simple
Don't they drive you nuts?
8 Ways to Improve Your Writing Immediately
Is it possible to improve your writing instantly? The answer, happily, is "yes."
Use Real-Life Templates For Writing Success
At some point along the way, most of us have used what arecommonly called "fill-in-the-blank" writing templates. Wemight have used them to write a letter, format an essay, orset-up a resume or CV.
A Checklist For Drafting Business Letters And Emails
Write Right - You have an all important business letter or email drafted, proof read and waiting to be sent. Before you dash it off, use this self questionnaire to ensure that you have written to Express and not to Impress.
Editing and Polishing - How Much is Enough?
A few days ago, I critiqued a chapter for a writer I'd been working with for some months. The main thing we'd been working on was 'de-cluttering' her writing. In many sections of her work her natural style came through: it was smooth and easy to read, and I could see the promise there.
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