Local Search and Internet Yellow Pages - A Whole NewVocabulary for Small Businesss
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about to change, as Local Search methods become more widespread. Even for buyers expecting to spend their money close to home, more and more of them go to the Internet to locate desired products and services. They rely on search engines to find suitable vendors in the fastest, easiest way. Local Search combines the search query word or phrase with specific geographic terms, like city or zip code. That way, search results only include enterprises in that local area. Instead of information about a small enterprise being lost among millions of pages of search results, it shows up in a small pool of local providers. That's good for them, as well as the person looking for what they provide.
--Dr. Lynella Grant, an expert in visual communication. How printed materials send signals that strengthen or undo the words. Author, The Business Card Book & Yellow Page Smarts http://www.yellowpagesage.com Off the Page Press (719) 395-9450
Operational Aspects on P and L Statements of Mobile Services Businesses
What kinds of things effect mobile service businesses P and L's? Well this is an excellent question and as I see the Annual reports of companies who do mobile services, such as Ecolab, Service Master, Halliburton, Luftstanza Food Services, etc. I see many similarities. For instance we have noted as many of the others the climate conditions, El Nino effects, Mud Slides, road closures, snow. low temperatures, Hurricanes, etc.
Solving the Late Paying Customer Blues
Nothing can drive a business down faster than customers who don't pay their bills as agreed. When you sell to customers on credit you are making an agreement with them. You will provide them with goods or services in exchange for their payment within the terms you agree upon. Period.
Hispanic Small Business Advantage
One thing I have noticed in my travels to different markets is that Hispanic Small Business Owners have a very distinct advantage. They are friendly and very involved in their communities. Hispanic Business Men and Women are very socially active and if you look at their incredible unity, there is nothing slowing down this Hispanic Middle class from becoming upper classmen. They are incredible relationship builders and smart and savvy business people. Just look at the number of organizations propelling their simultaneous hard work ethics:
Creating Time the Virtual Way
Time. As a small business owner, it's the commodity you covet most but never seem to have enough of.
You Are Invited
Business card size works well for invitations to special events.
Boston Market; Mobile Auto Detailing
Boston itself covers 50 square miles of concrete and traffic, well city limits actually exactly 46 square miles, the entire metro area can be and is often over stated at 1100 square miles, but more realistically about 380 in our humble opinion. And you know some of that is water. And MASS is called MASS because of the number of communities and cities, similar to all the PA cities, townships, communities and three houses on a rural road deserves a new name game? In case you think I am kidding check this out.
Small Business Ideas - Your Image Can Lose You Business
What image do you and your people portray to your prospects and clients? Here's a situation that happened to me recently and hopefully you'll glean useful small business ideas that will make you money instead of costing you money.
What To Consider Before Buying A Franchise
Here are some useful tips on what to consider before buying a franchise. Before investing in any franchise system, be sure to get a copy of the franchisor's disclosure document. Sometimes this document is called a Franchise Offering Circular. You should read the entire disclosure document.
Pressure Washing Graders and Tractor Motors
When pressure washing heavy equipment each piece of equipment has a slightly different procedure to ensure efficiency. When a pressure washing company is bidding such jobs by the piece of equipment instead of the hour, they must be cognizant of this so they can maximize profits. Loaders, backhoes, bull dozers and scrapers are all cleaned slightly different. Anyone who has been in the business a while and cleaned heavy equipment has indeed found ways or short cuts to improve their speed and efficiency.
Five Simple Software Tips for Small Business Owners
The start of a new year is a time for a clean start. Resolutions are made, you clear your files of last year's paperwork, and you swear you are going to start the year off keeping your financial house in order.
Blowing Your Own Horn ? A Key Marketing Strategy for Small Business
-- Building Credibility Through Success Stories --
Mobile Pressure Washing and City Contracts
Many mobile pressure-washing companies turn to government contacts to make money. It is very easy to acquire such municipal contracts for cleaning, as the government needs some cleaning up. The cities generally have a fiscal year starting in June, so you want to check on the available contracts around the end of March to see what is coming up, which departments will have budget monies available and also go and visit the local department heads to see what is needed. Believe me even local cities waste money and you may as well get some. If this bothers you, then make the money and donate some to a candidate who promises to trim some of the fat next year.
Lawyers Everywhere Telling Regulators What Laws to Make
The Federal Trade Commission decided to sit down and revamp the franchise rule of the 1970's. They started to do it in 1995 and postponed it then had some comments collected in 1997 and then in 1999. One thing, which is very interesting is most all the comments came from attorneys who specialize in either suing franchisors or suing franchisees. A little conflict of interest isn't it. Worse off; the government looks at their comments closely when determining new rules of law. Lawyers are out to make money suing business people, not helping free-enterprise, few of them have ever worked an honest day in their lives.
Asking the RIGHT Questions
Which questions do you need to ask to even get a hintif you really want to know something about another person's business pain?
Expanding A Mobile Car Wash Business
What is the best time to expand a mobile car wash business? If everything were perfect and you could choose the best time to buy a new mobile car wash rig, you should buy it in April and have it running by the 20th of May. If you have 1.5 times the business of your first unit, then you automatically have enough business for one-half of a second truck, van or trailer unit combination. In June, the seasonal increase would take care of the rest. That is the simplest way. If you buy an additional truck in November and it is ready by the 20th of December, you will have holidays and rain. Unless you have a huge industrial account base, we don't recommend this to you.
Small Business Security No Passing Fad
How careful are you with the data you collect from your customers? How about the handling of money in your business. And passwords? What controls have you put in place to protect computer data?
Start a Technical Writing Service
Technical writing services are employed to explain the details of a topic in a way that is easily understood by the readers. In todays information age, technical writing jobs are increasingly common. One would think that, eventually, everything useful will have been written! This is not the case, however, and your home-based technical writing company probably has a better chance for success today than at any time in the past.
Computer Related Habits From Small Business Owner - Be Prepared, Avoid Despair
Aside from the fear of losing a spreadsheet or research project prepared for a client, what prompted me to write this article was the realization that it takes nothing short of persistent follow up to stay ahead of computer threats which could ruin my business. I also accepted the fact that keeping my computer free of viruses and spam is paramount to ensuring my computer is not going to harm others.
Creative Metrification - A Technique to Improve
Some things in business are relatively easy to measure ? these are the "hard" metrics such as sales volume and profit, production per man-hour, time without an accident, shipments without error, number of customers served, on-time delivery, etc. Other, "soft" metrics, are more difficult to quantify, but with a little creativity, measurement can be made of just about anything.
But Weve Always Done It This Way
Sacred cows take a long time to die. We get comfortable in the way we do things and lose sight of how they could be improved. Here's an interesting story.
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