Window Cleaning Business Case Study
How do window cleaning franchise businesses start? It is a fascinating case study indeed, as most all window cleaning businesses start from such humble beginnings; a bucket of water, a sharp entrepreneur and a quality squeegee. I never thought in a million years I would ever enter the Window Washing Industry. I hate washing windows, probably because I suck at it. Anyway our company The Car Wash Guys Franchise Systems; www.carwashguys.com was featured in a PBS Special on TV on a one-hour program.
it was viewed by 20 million American people. That night I got a call from a Chiropractor in Tucson. We talked from 8 pm until 5 am and we discussed all kinds of stuff. Two years went bye, then one day I was sitting a Starbucks in Palm Desert CA and a guy comes by washing windows, he was good, I mean like memorizing good. You know when they make the smooth flowing pattern? He cleaned about 10 windows in five minutes and then went to the next store. He had a really cool yellow bucket and I wanted it. It would be perfect for the truck Wash Guys to put on all our trucks. We do now. I was interested in where he got it, but my phone kept ringing.
Finally I ditched the call to talk to this window-washing fellow. I wanted to know where on Earth he found that cool bucket. He said I don't know it's just a bucket. I said no it isn't it is a yellow bucket and it's 2 feet long and 10 inches wide and it is perfect for an 18 inch truck wash brush, which we use for speed in washing trucks. He said here is my boss's card and he knows where he got it. So I called his boss, who just happened to be the son of the guy who saw me on the TV show and talked to me all night from Houston. Neither of us knew this for some time. I met him and he gave me the custom catalog of all kinds of cool products used in the window washing business. I was impressed with this young man, which takes a lot for me because I often have very high standards of business people who I respect. This guy knew everything, I mean wow, he knew his industry as well as I knew mine, his company was started by his dad 35 years ago and now his dad was a Chiropractor and his two sons split up the business and each took a section of it. Tim Bloom continued to answer my barrage of questions, for four hours, and he did not hesitate on one single question, he knew his stuff so cold it was truly like looking in the mirror. We decided to meet again when the subject turned to franchising and pick up where we left off. In the second meeting we talked about franchising and hesaid he had franchisors already in his industry:
And several other small competitors and Biz Ops, some are quite good and definitely in the top of their game. If you are thinking of setting up your own window cleaning business, we recommend this book: http://www.yourwindowcleaningbiz.com/ which is available thru online purchase.
Tim and I went through each one the companies that offered packages and he had brochures and folders of mail out packages and videos and information on each. He annotated and summarized all of their strengths and weaknesses and what he would do different if in fact he were franchising. Only a few were the caliber that we believed to be viable in the market place. I listened and listened and listened and rationalized all his observation. Except for a very few items, which were generally the miss conception about franchising that even I had when I first started for the first year or so I agreed. He said to me. What can I do to help your business Lance? Exactly what I say to franchisees, and he meant it just like I do. I thought right then this guy would make a great franchisor and he has a good heart and was not corrupted with greed in anyway. A trait I seldom find in business. He truly likes to help people.
He told me of the Screen Machine another franchisor in the area, which we are working, on a co-marketing test effort with in OH between our mutual franchisees. It thought already I am benefiting from knowing this individual. We already helped a franchisee of mine get more business and set up another strategic alliance to help with our awning wash guys, house wash guys to co-market with our system and future systems and help my franchisee in OH get more work washing and detailing cars. Well I know franchising and Tim knows window cleaning and put that together and we could surpass the best window washing franchise in 1 year. Already we have several of our current franchisees that wash cars have also bought into the window wash guys franchise. www.windowwashguys.com .
We can help franchise buyers by getting into this franchise for under $1,000.00 down payment and we can get the rest financed and put them into the Wash Team. With numbers we can expand our market presence. If we can help people without a lot of money get into their own business and help them build it, they might be able to expand their efforts into a bigger franchise within our system and set up a great washing business in their town. Sometimes people just need a little head start. Tim and I both see the Window Wash Guys as a way to help those with little means but high in spirit and commitment. By having the easiest franchise in the world to get into we can really do some good in the franchising industry. We can bring onto team deserving and hard working people who care about service and stand for something but do not have piles of money. This is something they can do on their own without help from family or an investor. By having a franchises from a 2.5 Million dollar Truck Wash facility on a large piece of property all the way down to a franchise you can get into for $1,000 to 4,000 down payment we have something for everyone, and we have customers and a market waiting for them because we will always continue to network the customers of all of our franchises together.
So we have a place to start and these businesses when run correctly can make a ton of money. As we continue to grow our market presence we will be able to provide our customers with a single company made up of many small companies (Small Business entrepreneurs), who will give the great service that all American's deserve but eludes them. Service that only a small business can provide and that the corporate giants forgot assuming that mediocrity is adequate because consumers accept it as so. Because everybody else gives lousy service and we are being accustom to this. That this is somehow acceptable. It is not and it is time to change that. The customers will thank us and we are watching them vote for our team member's services. Consumers vote with their dollars and we want the most votes for our team. Not only cause we do it better and because we deserve it, but because our customers want it and because it is our destiny.
We can do all of that and we are on our way. That is what prompted me to start all these franchise companies and brands. Our customer will be everybody, whether it is a natural person, a corporation or a government agency. We will provide any service that our customer wants on real time and at Internet speed, and if we cannot provide it we will find it and have it delivered by another franchisor that has our same values and whosefranchisees share our vision. Our company was founded recently as a hybrid franchise for the new world of modern day franchising. We are on our way to become the greatest franchise ever created. We would not have embarked on such an ambitious journey to not go all the way. It is way to much work and too much sacrifice to go half way. Our team has more industry knowledge than any of our competition in any of our markets. We have set this business up to go all the way and to have the flexibility to move on a dime. To attack any market anywhere at anytime with any competitor, no matter how big, how well financed or how well connected. The people vote with their dollars and they will vote for us. We have studied and learned and have a team that is aggressive and has a killer instinct to win. We have the brains, the plan, the market and the customers. I guess time will tell the rest and if I have anything to say about it "The rest is history."
Sometimes when you have brand synergy and strong customer base you can do just about anything in business. But to do it right, well that is the key for the modern entrepreneur these days. It is important to understand and see opportunities as an entrepreneur, you never know when they will pop up. This business case study is a perfect example. While sipping on a Frappachino staring at a guy cleaning windows we added a co-brand to our team and a super star entrepreneur as well. Think on this, I hope you have enjoyed today's case study.
"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs
Routine Maintenance of High Pressure Hot Water Motors
If you run a pressure washer business you need complete uptime on your equipment, break downs can be costly if your billing rates are $100 to $150.00 per hour. If you are bidding by the job there are times when it is absolutely a great profession to be in. That is if your equipment is working properly. Here are some preventative maintenance for your high-pressure hot water skid unit.
Keep TRACK of your Business Relationships and Gain Profits
How do you know when an alliance needs to be monitored and tracked?
Racing the Competition
What is the Big Race all about when it comes to creating relationships?
Franchisee; Vacation Managing
Do you own a franchised business? Over 400,000 franchised businesses currently operate in the United States, which is a true testament of free enterprise. There are many advantages of franchised businesses, which anyone who owns a small business has thought about. One thing they probably have not considered; whether they are franchisee or not is that in a franchise system; your local franchise runs as store exactly like yours. They are aware of every single aspect of your business. So it makes sense that if you want to go on vacation you should have the closest franchisee watch your store for you and you can return that favor for them later.
Small Businesses with BIG NAMES: Protect Your Trademarks and Reap the Rewards
You're a small business owner with a hot new product or service and you're deciding what to name it. Perhaps you've even hired a graphic designer to create a flashy logo to go with it. You may have ruled out trademark registration as too expensive or even unnecessary because you only plan to sell in your local area. This article will show why nearly every business can benefit from trademark protection, and how a new option makes professional trademark assistance affordable for most small businesses and entrepreneurs.
Self-Employment: Managing Your Money: Tips for Living with a Fluctuating Cash Flow (Part One)
The way you manage your money is one of the first things you'll change when you move from employment to self-employment.
The Misconceptions of the Value Of Disclosures in Franchising
Disclosure laws in franchising are suppose to help the consumer. They don't. The FTC, which over sees franchising has in fact created a rule, which makes 5 lb. Disclosure documents for franchise buyers, which is so huge that no one ever reads it. I know when I personally meet a franchise buyer whose application form is approved and hand them a UFOC, Uniform Franchise Offering Circular with attachments and watch their jaw drop and then their hand drop when they clutch it in their hands (due to the weight of the 155 to 200 pages), I see a blank look. I apologize every time for my unreasonable government and the US legal system for the rules.
There Are No Dumb Business Questions, Not!
Q: I'm curious. What is the dumbest business question you've ever been asked?-- Norris W.
The Most Important Decision of Your Massage Business Career
Don't you find that there are so many decisions you need to make each and every day regarding the direction of your massage practice. Especially if you are a solo-preneur or own your own massage business.
Successful Small Businesses Use PR
It's obvious when a small business has accepted the fact that its most important outside audiences need lots of care and feeding. They do something about it.
The Game Plan ? The Difference Between Small Business Success And Failure
It is an American dream to own a business. But sadly, according to the U.S. Department of Commerce, only 1 in 5 businesses is still in business 5 years after it opens.
Politics, Environmental Rules, and Mobile Car Washes
During the California Recall Election, I was very interested. Without getting into the political scene at all; my entire company, The Car Wash Guys, and all our staff and franchisees were closely watching The California Recall and Election. Why you say? Why would a National Car Wash Franchising Company care much? Well we have some friends of past days who were very much involved there. See some of these articles and find out how we were assisted in our early company years by Mr. Tom McClintock (Rep) of California who was running a very close third in the election with the fastest moving up numbers in the polls. We all wondered would it be The Terminator just like in the movies? Arnold Schwarznegger, who promises to terminate bureaucracy or will it be Mr. Tom McClintock? We did not believe that California will choose more of the same regime or elect Mr. Bustamonte. Tom McClintock's assistance to our company when we were the smallest of small businesses helped us from bureaucracy and un-ethical competition. To this day he continues his ideals and does not waiver on issues.
Where Can I Get Clients From?
The following tips have come from a wide variety of sources; some from other successful businesses we know, some from our Home-Based and Small Business Support Group meetings and some we've developed by trial and error.
Are You a Small Business Casualty?
When a person knows and knows not that he knows. Teach him.
Starting An E-Commerce Business: Baby Steps
Starting your own e-commerce business can be quite the adventure. There is nothing wrong with falling head over heels in love with your ideas and plans and becoming overly excited, but always remember, feet first. Creating a business from scratch is like a child learning to walk. You need to grab on to something solid, feel around, get a sense of balance, and take baby steps.
Quality Controls for Franchising Companies Sample Outline
Quality control in franchising companies is paramount and all franchising companies must have strict guidelines to insure consistency. To insure this takes place throughout your franchise system you must make this a policy in your confidential operations manual. Your first step should be to make an outline of your policies and reasons behind them, since you might need help getting started please feel free to print this article and modify the outline below to best fit your specific business and vision for your company.
Speed Kills on the Web!
I only have to point to the 555 plus failed .com companies (according to Web Mergers) as the poster children of the "speed at any cost" business mantra that clearly doesn't work. And these were companies who burnt through significant amounts of capital (in the millions, tens of millions or hundreds of millions in many cases) while they were rushing to get to market.
How To Write A Business Plan
Writing a business plan is a fundamental step to ensuring your business has every chance of succeeding. Common statistics state that 9 out of 10 businesses fail on the first 5 years of operation, and of the remaining 10%, 90% fail in the following 5 years.
How to Write a Credit Policy for Your Business
The book, "Become the Squeaky Wheel," by New Hampshire author Michelle Dunn, says the different ways people use and extend credit makes or breaks your credit policy and bottom line, which could result in less or more sales and money for your business.
A Small Business Must Have a Solid Foundation
We all know that a building has to have a strong foundation if it is to survive, so, too, a business.
|© Athifea Distribution LLC - 2013|