Copywriting Information

Freelance Business Writers - How To Get The Best From Your Writer


At times, it can be frustrating to find freelance business writers that are of good quality, dependable, and within your budget. The good news is that there are many people who can perform at the level you need. The question is, though, how do you find the best freelance business writers? To answer this, we need to learn what good expectations are for them first.

How To Write Headlines That Grab Your Prospects Attention


It doesn?t matter if you?re writing an article, a newspaper or magazine ad, a web page, or even a Yellow Page ad. If it has a headline, that headline is the most important component of the entire package. Waste it, and you?ve wasted your time.

The Lead: Sinking The Hook Into Your Prospect


You only have an instant to capture your prospect?s attention. No matter the medium ? a sales letter, print ad, or commercial ? she?s going to make an almost instantaneous decision about whether you are worth her time or not. So you?d better start off with a bang.

Web Writing - Dont Lose Your Visitors Attention!


Did you know that your writing can have a huge impact on how successful your site will be?  If you're trying to sell a product or a service, what you say and how you say it is extremely important because you don't want to lose your visitor's interest before they get to your order form.

Touching the Prospect?s Emotions in Your Sales Letter


Your prospect has emotions? and you MUST touch these emotions in your sales letter. Your copy has to excite. Stir curiosity. Generate fear. Create deep desire.

12 Copywriting Tips to Make Your Advertising More Profitable


Year after year people make the same mistakes in direct-response copy and advertising. You can avoidthe most common and costly blunders by following these profit-enhancing tips...

How You Can Find Freelance Children?s Writing Positions That Will Last


Freelance children?s writing positions are always advertised. Rather, the schooling to learn how to write for these jobs is advertised. But, there is often a large lack of employment vacancies actually available. Many of these companies offering to train individuals in these positions claim that there are quite a few companies offering employment or that will publish their work. In fact, it is up to the individual to find these positions themselves, and as it turns out, it is very difficult to get published. So, when the opportunity for freelance children?s writing positions becomes available, it is essential that good care be taken to ensure that the relationship lasts.

Internet Marketing 102: Copy What Works


Internet Marketing- Forget the experts, latest software program or even that book that someone is selling to get on the "best seller list" and the 200 free ebooks they are offering you. Here is what REALLY works, and it's something that you learned in kindergarden.

A Little-Known Secret To Writing Sales Copy, For Serious Copywriters Only!


Have you ever wondered how your copy sounds to your prospects when they're reading it?

Copywriting 101: Exclamation Point, Friend or Foe?


My name is Ann and I'm a grammar geek. There, it's out and I'm relieved. Does this mean my writing is perfect and consistently conforms to grammar rules? Heck, no. It does mean that I spend hours perseverating about serial commas, dangling participles, and feeling guilty if I end a sentence with a preposition. I worry endlessly about what I call the PowerPointification of America (i.e., the trend toward writing short chunks of information in bullet points - which, incidentally, is what sells). I can't bring myself to use abbreviations in e-mail or instant messages. I don't use emoticons. I can't help it. For better or worse, I'm a word nerd.

Be That Copywriter Everyone Wants to Work With


So many copywriters think that it's enough to be a stellar writer and grammatical genius. Oh, but this is so far from true. One of the most important aspects of copywriting is project management. When you're tight and together, you can deliver a perfect draft BEFORE the anticipated deadline, that the client can easily decipher and that whomever is designing the project will absolutely love you for.

Copywriting: Drafting Rules for Professionals


As a professional contractor who wears many hats, you owe it to yourself and your clients to be as organized as possible. In a previous article, I discussed the importance of delivering an organized draft that your co-creators can easily work from. Following are some suggestions for freelance copywriters who wish to streamline their copy submission process and ensure a crisp, clean draft every time.

Six Reasons You Don?t Need a Technical Writer (and Why They?re Dead Wrong!)


I know, I know. Times are tough. You have to make due with the staff you have. It?s a common and valid lament in today?s workplace. You?ve got to do more with less, so an obvious place to cut costs is in your documentation efforts. After all, writers and editors are a luxury in lean times. You?re a small company and you can produce your documentation in-house, right? Think again. Hiring the right freelancer to do the job correctly the first time around could save you hundreds or thousands in help desk calls, service calls, document revision, and distribution. Here?s why.

How You Can Find Freelance Copy Editing Jobs


Even for those with the skills needed, finding copy editing jobs can seem next to impossible. The simple fact of the matter is, though, that through quality and building relationships, these jobs can be found and employment can lead to a career in the field. For those who are struggling to start out, finding those first copyediting positions is the most difficult part of the challenge. But, with the web?s growth and the demand for more and more at home workers, freelance editing jobs are out there!

Can You Become a Freelance Copywriter in Los Angeles?


Is it out there? The chance to be a freelance copywriter in Los Angeles? For those looking to become a copy writer, finding employment in various cities can be difficult. In fact, most freelance writers around the world struggle to find employment or jobs that are within their own cities and home towns. But, if you want to become a freelance copywriter, Los Angeles can add several benefits.

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