Profits are within 6 Degrees of Freedom
How far away is the person you need to meet?
We have spent some time discussing your inner circle and have suggested that you take time to list all of the people that you know and that KNOW YOU. This inner circle is the start of finding out who knows a person that you need to meet. You will need to take time to contact your list with news and make sure you ask for referrals. I know this is somewhat difficult as I hate asking friends and acquaintances for anything. The best way to get support for your endeavors and getting the introductions you want is to put on an event. The event can be a party, a celebration of your new product line or service, a business seminar, or any other thing that will bring people to you for face-to-face interaction.
Suggest that your friends bring others that they know will be interested in what you have to offer. Your friends are more likely to invite and introduce you to others in a social setting than on the phone, putting them on the spot. Use your inner ring to get to your outer ring. Using web technology to find these relationships are sometimes a necessity ? try LinkedIn.com and see what it can bring you. When you do decide to put on an event, be very specific about whom you want to attend and try to tailor the invite list to suit your business needs. As mentioned before, I put on a seminar and invited business people to get some free information and I paid for the breakfast. It took six months to follow up on all the leads and get appointments with those who were interested. I even got referrals from attendees that thought someone they knew could use me.
Events will go a long way to tap into existing relationships and further your inner circle. In order to get people to attend, you must have something of value to offer. Your offering must also be consistent.
Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.BlueprintBooks.com
Proper Care and Feeding of the Business Owner
That sizzling sound you're hearing may be a symptom of a major hidden cause of businesses closing their doors. It's called burnout. And you may be its next victim. Often the last thing a business owner considers is his or her health and sanity. The burnout that results from overwork and stress can deliver a death blow to the very enterprise you've been giving your all to create. Setting a course for your business that includes the proper care and feeding of the business owner is a critical success factor in every business.
Web Based CRM Systems: Get Mobile; Get Results
Everyday more web based companies enter the business scene. The low initial investment, potentially high revenue, and convenience of owning and operating a business from your home PC or laptop is enticing an ever-increasing number of entrepreneurs to try their hand at e-business. Unfortunately, most of these would-be companies disappear shortly after their initial market entry.
Mobile Pressure Washing and Cleaning Scheduling
If you own a mobile car washing, pressure washing or auto detailing business you know that when your crews and machines are parked and working that you are making money. You also know that when those units and crews are driving or stuck in traffic you are losing your shirt in costs and inefficiencies. If you are to expand your mobile washing business to multiple units running in multiple cities you will need to have a strict scheduling policy and operations manual to insure that efficiencies are maintained. Today with the highest fuel costs ever in our nation's history and the increased traffic over the last five years it is ultra critical that you plot out your routes, customer locations and time with precision.
Consistency Builds Trust
You know your prospects need what you sell. You know they want what you sell. Heck, you know that they even sent away for information on your service and requested a quote.
Small Business Health Check-Up
If your home business is not performing the way you hoped for, rather than stay away at night...use this simple list to check-up on possible reasons why your business is under performing.
Speed Kills on the Web!
I only have to point to the 555 plus failed .com companies (according to Web Mergers) as the poster children of the "speed at any cost" business mantra that clearly doesn't work. And these were companies who burnt through significant amounts of capital (in the millions, tens of millions or hundreds of millions in many cases) while they were rushing to get to market.
The Business Autopsy: A Fact Of Life
Last week we discussed the importance of performing an autopsy on a dead business. No, I haven't been watching too many of those wonderfully graphic, TV forensic investigation shows. The reason I recommend you do a business autopsy is to uncover the exact reasons why the business died. This is valuable information that can not only heal feelings of personal failure, but also better prepare you for the pitfalls of business should you ever take the plunge again.
7 Card Tricks That Improve Your Personal Networking Power
Recognizing Employees? Contributions Can Go a Long Way
Every employee would like to earn as high a salary as they can at their job but surprisingly it's not the number one motivating factor for them in the workplace. Human resource surveys indicate that wages are not even among the top five motivating factors for an employee. What does rank as one of the highest factors is being recognized by their employer for their contributions.
Get Approved for a Franchise
Deciding to start your own franchise is just one of the first steps to getting started. Buying a franchise is a lot like dating. You and the company have to be a good fit. The company you are considering starting a franchise with must fit your needs, and you must meet the guidelines they have set up.
Chamber Membership will BOOST your Business
When is the Chamber ideal for your business?
Grab Your Consumers Attention in a Cluttered World of Marketing Communications
A cluttered world of marketing communications diminishes the ordinary. The consumer can no longer be bother with the dull, trite and a boring hodgepodge of marketing communications that are pandered in front of them every day. They simply haven't the time, nor are they willing to figure out what irrelevant messages warmed over with pseudo-showmanship the marketer is selling them.
To Buy Or Not To Buy: Lawn Mowing Business
TRUTH IN THE LAWN MOWING INDUSTRY
Small Business Newsletter Dilemma: Which Day Do I Send?
If you're just ramping up your small business email newsletter, you might be wondering what day you should send it to your opt-in list. After all, you want it to get opened and read and you know your prospects may be weeding through a ton of email clutter. What to do?
Not Listening Can Hurt Your Small Business
Most small business owners seek advisors who can help them improve their businesses. They want advice from those who have the experience and really know what they're talking about. But they can only benefit from the sound counsel if they listen to the expert's guidance. Unfortunately, there are some entrepreneurs who aren't going to hear the professionals out or follow a plan no matter what. At that point, experts realize that they might as well save their breath and hope that the business owner will eventually see the error of their ways before it's too late.
How to Find Success in the Import Export Business
Take advantage of world politics today and start your own import export business. Are you organized, efficient, and ready to make your future in an opportunity all your own? Import Export Business Opportunities are expanding and there is room for you!
The Triple A Way to Spark Your Companys Profits
Winning small and home based businesses today must continually shake things up to stay in the game. Whether it's adding new marketing twists on existing products and services or anticipating customer wants with compatible new items you can add to your product mix, hatching new ideas and concepts is vital to a profitable company.
How to Find a Microenterprise Loan for Your Business
If you're looking for start-up capital for your business, but you don't have the credit, collateral or background needed by your bank to get a business loan, then microenterprise might be your best bet.
Find Your Niche & Follow It - Part 1
In this series of articles I'm going to show you how to find out if there's a hungry crowd for your information product BEFORE you write a single word.
The SBAs Savviest Program
Forget everything you've ever heard about the U.S. Small Business Administration (SBA). The negative connotations may have been warranted in the past, but the SBA is different these days. The SBA is worth every penny of its more than $22 billion budget on the basis of a single program alone: the SBA 504 Loan Program for small business owners who want to acquire or develop their own facilities.
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