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Web Site Promotion Information

Rich Media - Exploring New Territory


Until recently, audio, video, Flash, and static graphics were all independent components used as enhancements to text based messages on the Internet. We?re now seeing technological breakthroughs that allow us to combine these various elements into exciting web-based presentations that not only simulate our television experience but also take us to a whole new level of user interactivity. This technology is called Rich Media.

Complimenting Your Site With Others


Consider for a minute my son's website for grass mowing, grassattacker.com. Obviously this is a very small target group in our town, but think of the ideas and marketing opportunities that could come from something like this. By creating a website for 'my client', I've not only provided a way for him to increase revenue, but in this case I'll be along with him (cutting grass all summer?!), and I'll have the opportunity to market my skills in a non-intrusive manner to obviously web-savvy people.

Keeping It Clean Could Give You A Boost


Keeping it clean could give you a boost.By Mark White

Increase Traffic to Your Website Free


When I first began attempting to make money on the internet, I fell into the trap of advertising my website with "get rich quick" promoters and products, thinking I'd get mymoney back immediately with their allegedly wonderful services. After wasting hundreds of dollars on marketing, I decided to take another route: I tried pay-per-click searchengines and other conventional-but-expensive means of generating traffic.

How to Increase Traffic When Your Promotion Budget is Tiny


Writing articles for your site and for the use of others, is asimple proven way low cost way to get more traffic.

Increase Traffic With a Good Title


There's such a thing as taking search engine optimization too far.  I'm not talking about black hat versus white hat, things that might get you banned versus staying pristine.  I'm talking about keyword stuffing in the title.  As far as search engine optimization goes, there's nothing wrong with it.  You might very well make it to #1 with a title like "Widgets, Black Widgets, Home Widgets, Cheap Widgets."

Culture and Website Localization


With the rise in ownership of computers and internet usage growing daily, the internet is fast becoming the primary port of call for information, shopping and services. In addition, those computer and internet users are increasingly from non-English speaking countries. At the end of 2002, it was estimated that 32% of internet users were non-native English speakers. This figure is constantly rising. In response, businesses have quickly become aware of the benefits of website localization.

Benefits of Website Localization


Maximising profit today involves reaching beyond national markets. Accessing an international customer base is vital if a business wants to expand and participate in international trade.

Link Cheating On The Rise


Website owners and webmasters who are trying to improve their search engine ranking by trading links with other sites should beware of being cheated. Beware of link cheating. What is link cheating?

Ten Reasons Why People Dont Buy From You


Here's ten simple yet POWERFUL ideas for you to reflect on. This will help you adjust your marketing strategies...which will have a GREAT effect on everything you sell.1. You don't make people feel safe when they order.Remind people that they are ordering through a secureserver. Tell them you won't sell their e-mail addressand all their information will be kept confidential.2. You don't make your ad copy attractive. Your adlists features instead of benefits. The headline doesnot attract at your target audience. You don't list anytestimonials or guarantees included in your ad.3. You don't remind people to come back and visit.People usually don't purchase the first time they visit.The more times they visit your site, the greater thechance they will buy. The most effective way is to givethem a free subscription to your e-zine.4. You don't let people know anything about yourbusiness. They will feel more comfortable if they knowwho they are buying from. Publish a section called"About Us" on your web site. Include your businesshistory, profile of employees, contact information etc.5. You don't give people as many ordering options aspossible. Accept credit cards, checks, money orders,and other forms of electronic payments. Take ordersby phone, e-mail, web site, fax, mail, etc.6. You don't make your web site look professional.You want to have your own domain name. Your website should be easy to navigate through. The graphicsshould be related to the theme of your web site.7. You don't let people read your ad before they getyour freebie. When you use free stuff to lure peopleto your web site include it below your ad copy or onanother web page. If you list the freebie above yourad they may never look to see what you're selling.8. You don't attract the target audience that wouldbuy your product or service. A simple way to dothis is to survey your existing customers to see whatattracted them to buy. This information will helpyou improve your target marketing and advertising.9. You don't test and improve your ad copy. Thereare many people who write an ad copy and neverchange it. You have to continually test and improveyour ad copy to get the highest possible responserate.10. You don't give people any urgency to buy now.Many people are interested in your product but theyput off buying it till later and eventually forget aboutit. Entice them to buy now with a freebie or discountand include a deadline date when the offer ends.

Accessibility: Is your website causing you to loose potential clients?


Accessibility: Is your website causing you to loose potential clients?

Free Advertising and Traffic Exchanges


Reading the postings in different Newsgroups it becomes clear that the "I does not work for me.." statements comes from one very clear reason: not enough Traffic. The Ability to generate targeted and low cost Traffic is crucial for the success of every internet business.Well, what is "enough Traffic" ? Letīs take some minutes to analyze the traffic needs in detail.

The Amazing Ways To Jump Start Your Sales and Attract Orders


Every business owner want to attract more orders and have more sales. You can do this in smart ways. Here are some tips and tactics.

Why You Need Submit Articles To E-zines


Ezine publishes have large amount of loyal subscribers. If you send articles to ezine publishes, readers have trust their editors' recommendation. In turn, you will get more valued visitors to your website. Every time they publish your article, your website traffic will get boosted.

How To Make Your Online Testimonials More Believable


In order to have more trust in your visitors' eye, help you to pull more sales, you need put some testimonials on your website. But how to make your online testimonials more believable?

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