Search Engine Optimization: Site Structure and Popularity
In the Global Internet era the industry presence is undoubtedly related to the company online presence. Where is the scope of the online presence limitations and does it refer only to the search engine optimization aspect or it broadens into many related components.
Following the user experience line, it is easy to describe what the most important levels of access Internet popularity are and how it can be achieved.
Well, the site organization is always the first after choosing a domain name that comes up as a decision in the design process. Organizing of the structure is a basic of the level of importance web promotion means. It requires following of simple and comprehensive rules that have proven results.
Home page is communication center of your site and it presumes availability of the basic structure and content implications. Good example of site navigation is PromotionWorld.com http://www.promotionworld.com/ site with well defined link structure and intersection navigation accessibility. List properly your basic content units, keeping the topic and title structure clear. Golden rule:" Simple is best" is totally applicable here and as you will see in the design. To keep simple means not to overload the home page with unuseful information and links. Structure inner index pages, where you can develop the structure and content and which will allow better search engine optimization and indexing.
The navigation should be clear and to be applied to all the pages. Generally users before going to your site have Internet experience and their expectations will follow the impression from their previous visits to other web sites. A good example of site structure is the Microsoft's http://www.microsoft.com/ design decision with areas clearly defined and structured by families and content destinations. To find out what your industry competitors do, you can perform a research by your main keywords in the search engines. The site organization for a specific industry is generally kept in well defined frames.
Following the best examples will allow your site to perform better. If you are trying to change the design, you can set a survey question about the user experience within your site. Use the feedback to learn how your users feel the change and ask specific questions to reach to weak points of the new implementation. The design should keep the industry line and to be a step ahead with following the best examples. Do your search here again to find out how the best industry sites are designed. Developing of your own design concept is very important for your site success. Concept elements are: the small design elements in the headers, table formatting, and link and title styles.
The images can be kept simple and used only where appropriate. The buttons can be replaced with table structure and links where over effect can be presented through style. This will allow you to achieve a double effect: site better indexing and positioning in the search engines and fast loading of the site pages.
Keep the colors easy to perceive without teasing the eyes. The colors should follow one line and to be corresponding in saturation and color schemes. One of the best examples is the Sun's site design http://sun.com/ where the colors are used only to frame the content areas. The color choice should correspond to your industry sphere and keep the general site concept clear. Using too many effects can cause your users to abandon the site. The styling is also applicable to links and titles. The link font colors should be readable and corresponding to the basic methods of the successful internet marketing.
Generally the best design structure is a step ahead to improving your web presence. Using this powerful means you can achieve better web visibility and user retention.
About The Author
Milena Sotirova is Editor of DevStart, Inc. She has publications on web promotion, search engine optimization and web hosting industry news coverage and analyses. PromotionWorld.com is one of the most popular sites for web promotion and contains tutorials, tools, articles and search engine news. Subscribe for DevStart Channel http://www.promotionworld.com/informer/
Send your feedback to email@example.com
You can reproduce this article on your website, or in your Newsletter provided that you include the resource box.
The Search Engine Showdown
If you're anything like me, you have a favourite search engine and you're loyal to it. You never use any others (which made this research difficult for yours truly), insist yours is the be-all and end-all and you even go so far as to deny any shortcomings it may have. But is your search engine truly the best? Inspired by a great article at the BBC News (BBC News: Search Wars), we decided to compare the major search engines. Here's what we found.
The Modern Day Search Engine
The first task most netizens do when they log on to the internet is to visit their favorite search engine to find information on various topics. Over the past few years the search engine has evolved to do more than list available websites on an entered subject. The modern day search engine has tools to help the user accomplish a vast array of everyday task.
Analyzing Googles Backlinks Is Close To Worthless
How to Get Tons of Top 10 Rankings Guaranteed
Okay I admit it. I was kidding. I can't guarantee top 10 search engine rankings any more than the next guy.
How To Get Number 1 Spot In Google, Every Time, Guaranteed
Woaah! Wait a minute. Before I exclusively reveal these insider secrets can I ask you question? Well, actually, I want to ask you a series of questions.
Increase Your Page Rank Through SEO
Search Engine Optimization (SEO) must be considered a process and over time you can build your ranking and traffic.
Googles Next Big Move
November 2003 might go down in history as the month that Google shook a lot of smug webmasters and search engine optimization (SEO) specialists from the apple tree. But more than likely, it was just a precursor of the BIG shakeup to come.
Why Do You Want to Link With A Home Business And Affiliate Website?
No, it's not a general question for all and sundry. Obviously, there are many who would want to link to a Home Business or Affiliate program related website and for good reason. They would be helping their Page Rank, if that's important any more however, more to the point, they would be improving their chances of a better ranking in the SERPs (Search Engine Results Pages). But yes, you guessed it, THERE IS A PROVISO. A very important one, that so many people engaged in reciprocal linking programs just don't seem to be able to get their heads around?
Link Building - The Waiting Game
Link building is a waiting game. Many clients have asked me why they do not see changes in traffic or ranking before a month goes by. It takes time for the search engine robots to find those new links and index the pages they are linked to.
Dont Submit Your Website To Any Search Engines
We all want to get our websites high up in the search enignes but how do you do it? One thing you shouldn't bother doing is submit your site to any search engines. Not Google, not Yahoo!, not AltaVista. Sound a bit strange? Read on...
2 Lesser Known Ways to Brainstorm for Internet Home Business Keywords
Search Engine Optimization (SEO) doctrine states that you should always find a keyword that has little to no competition and that has high demand so that you can rise to the top of the search engine results and dominate that particular keyword. The problem with the internet home business area is that many people online are creating new websites with the typical keywords like "work from home" and "home business" so as a result it is almost impossible to rise to the top of the search engines or risking having to pay lots of money for pay per click advertising.
Search Engine Optimization: Creative Ways To Acquire Natural Back Links
Search engines use algorithms calculate the order in which the search results are displayed. Although no one outside the search engine companies know the actual algorithms, search engine optimization (SEO) experts agree that back links are heavily weighed. A "back link" is text on another website that links to your site. Search engines count these links as "votes" for your site. The more votes, the better.
The Secret Benefit Of Search Engine Optimisation: Increased Usability
A higher search ranking is what many website owners dream of. What they don't realise is that by optimising their site for the search engines, if done correctly, they can also optimise it for their site visitors.
Pay-per-click ? the Ultimate Tool to Boost Affiliate Sales
The old ways are not always the best ways.
What is Google Talk ?
The advent of Internet has affected lives of almost the entire world and websites, e-mails and chating on net none need any introduction even for young kids. There is an outpour of websites throughout the Internet all offering numerous services to attract the potential visitors online. The question actually matters is what's the foolproof way to keep visitors glued to a particular site and not jump to other numerous sites that are upcoming each new day. What makes one of the web pages much more popular than the other when both are based on almost similar theme. The answer lies in the way of presenting the information and the simplicity with which the users can avail services offered.
5 Qualities to Look for in a Search Engine Optimization Program for Your Website
These days with millions of websites out there, you need a way to get noticed. When your company website is ranked highly in the major search engines, customers from all over the world can find your front door. suddenly, your virtual storefront becomes prime business property and you are making sales 24/7.
Link Building for Hilltop
Hilltop is one of the major concepts underpinning Google's search algorithm, yet its workings and implications are often misunderstood.
One Way Link Building Secures Long Term Ranking Results
One-way link building is a great way to improve your link popularity and ranking in the search engines. One-way links are more difficult to obtain than traditional reciprocal links, but pay off in securing solid long-term search engine ranking results.
Getting Honest With The Search Engines
Getting Honest With The Search Engines
Search Engine Algorithm Quandaries
Before you make drastic changes to your website after a rocky search engine update, take time to study your web server logs, changes in traffic to your site, and your ranking in the search engines.
|© Athifea Distribution LLC - 2013|