Getting Listed in the ODP, Google Directory
First of all, the Google directory is really just the open directory project (ODP: url here) with a few adjustments. While listings on DMOZ.org are arranged within their category according to simple alphabetic order, listings in the Google Directory are based upon PageRank [link]. Thus, sites with higher PageRanks will show up higher on the list of sites under any given category. You can see the PageRank of a site pictorially by looking at the little green bar off to the left of each listing. The other major difference is that the Google Directory updates its listings only once every few months. Therefore, a website that is accepted into the ODP today may have to wait 3 months or more before it is listed in the Google Directory. If you go to DMOZ.org, you can see all the latest listings because each category page is updated immediately after a new site is added.
Now, on to the real topic at hand: getting listed. Obviously, in order to get listed in the Google Directory you must get listed on DMOZ first. As many webmasters can attest, this can be much more difficult than you might think. Simply submitting your site under the appropriate category, however, may indeed do the trick. The ODP editors are technically supposed to consider your site for inclusion into the directory within a few weeks of submission. In reality, however, many ODP editors (now keep in mind, they are all volunteers), don't even log into their accounts that often. And when they do, they may simply not feel like reviewing all the newly submitted sites. If they do review all the new sites, they may very well decide to turn yours down for one reason or another.
Assuming you've built a high quality, non-spam website, however, they really don't have much of a reason to turn it down ? unless, of course, it was submitted to the wrong category. The main point here is that you can't really depend upon the submission process. It may work for you, and it may not. If you've tried it, and it hasn't resulted in your website being listed, you may want to try an alternative approach.
It's no secret that just about anyone can become an ODP editor. Yet, most people who take the time to apply get turned down. Going through the process is worth it, however, since editors get to add whichever sites they wish to the categories they preside over. Simply becoming an editor in order to submit your website is usually highly frowned upon, and if you proceed to neglect your category, it really isn't fair to ODP. However, if you are willing to do the job of editing a category in exchange for adding your website (provided, of course, that you have a website worthy of adding to the ODP), then one can think of it as a business deal: you get your site listed, and they get another free editor to help maintain the directory.
Okay, so you want to help out the ODP, and you just happen to have a good website you want to get listed. Good, then you are ready to apply for an editing position. When applying to become an editor for the ODP, we highly recommend that you apply for a very small category ? preferably a category with 15 or fewer sites, and no subcategories. Now here's the thing: you do not have to apply for the category you want your website listed in ? in fact, you don't even have to apply for a category that is of the same topic as your website.
For instance, if you have a website that sells flowers, you could submit an application to some obscure social science category. Then again, you may be able to find an obscure category that is somewhat related to your website topic ? in this case, for instance, a small category under botany. The point is it doesn't really matter what your initial category is. Once you've put in a few days time fixing up that category, you can then apply to become editor of a larger category ? perhaps even the category you want to your website listed under.
Even if another person edits your target category, you can still get your site listed. You can submit your website to one of your own categories, then send the site over to your target category. Sites sent from one category to another by editors are usually looked at sooner than ones submitted by the general public. You can also apply to be Greenbuster of your target category, which is a position below full editor. This allows you to suggest websites to a category and edit websites submitted by others. One important thing you cannot do as Greenbuster is directly add websites to the public DMOZ category. This isn't usually a big obstacle, however, since editors regularly look at ? and accept - sites suggested by Greenbusters.
Just a few more suggestions and you're ready to go. When applying to become an editor of any category (even if you are already an editor), don't forget to provide three website suggestions instead of just two. Also, be honest about your website affiliations, and your interest in the category. Even if your main goal is to get your website listed, you can still apply for a category that interests you. If you are willing to give some of your time to ODP, the reward can be a healthy increase in PageRank and status for your website.
Bradley James is the Chief Editor at Google Advisor. The website provides free information for webmasters relating to the Google search engine, PageRank issues, AdWords and AdSense strategies, and more.
21 Search Engine Terms Every Web Marketer Should Know Part 1
1. Search Engine - Is a database of web sites that is ranked according to the computerized criteria that the programmers decide upon called an algorithm. Various search engines determine ranking on their own different factors of importance or relevancy. For the last few years the Google search engine was the most popular search engine supplying the search results for Yahoo and to a lesser extent MSN and AOL. This all changed recently after Yahoo purchased different search engine companies and developed its own search engine. Soon MSN will enter this market with its own search engine algorithm.
Part I : Getting Free Hits Using These Simple Tips & Tricks
Search Engine Optimization
Ten Steps To A Well Optimized Website - Step 1: Keyword Selection
This is part one of ten in this search engine positioning series. In part one we will outline how to choose the keyword phrases most likely to produce a high ROI for your search engine positioning efforts. Over this ten part series we will go through ten essential elements and steps to optimizing a site. Some steps take a few hours, some may take months depending on the competition, but in the end and if done correctly you will have a well optimized site that will place well and hold it's positioning.
10 Steps To Higher Search Engine Positioning
There is perhaps no more level playing field in business than the Internet. It is this fact that has created millionaires from paupers. The amount of money that can be made depends of course on your industry and your products and/or services but to be sure, if it can be sold at all, it can be sold online.
SEO Tips for Google
Getting a high ranking on Google is a big achievement. There are many factors that go into pulling a high page rank. I have put together a small list of things that should not be overlooked when optimizing your site. Let's start from the top:
Search Engine Optimisation ? Why And How To Do It
In the following article I will give you some basic guidelines to follow in order to help get your web site ranked at the top of popular organic search engines. More detailed information can be found in our DIY Internet Marketing Guide "Start at the Beginning" Click here for an excerpt: http://www.enable-uk.co.uk/html/book_2.html
What All Top Google Websites Have in Common
While it is okay to admire and envy all those sites enjoy top ranking with leading search engines like Google, it is much more important to study these sites closely. You will definitely end up learning a lot that will prove to be very useful in helping you take your own site to the top of Google rankings. Topping the search engines will mean huge volumes of traffic on a daily basis without you having to do anything. Healthy traffic, as you know almost automatically translates itself to healthy revenue for the site. And when you consider that over 75 per cent of the traffic that finds its' way to websites comes from search engines, you quickly realize how important and crucial top rankings in search engines are to any online business.
Is Page Not Found Making Google Tell The World Site Not Found?
Search Engines are hard to tame, that's for sure. But if you can get on their good side, search can be your biggest ally when it comes to generating tons of free traffic to your business web site. Not many people understand how search engines think. So, search engine "optimization" ends up either ignored or left up to highly paid experts.
Do You Have a Bad SEO Company, or Are You Just a Bad Client?
I admit it, our SEO services are pretty bad.
Search Engine Optimization: Get the Low-down
Been hearing the words Search Engine Optimization lately? I know I have. But what is it, you wonder? Well, that's what I'm here to talk to you about.
Guide to Search Engine Optimization
What is Search Engine Optimization?
Search Engine Optimization - Enhancing Web Site Visibility
I've had several prospects and clients say to me "I want my web site to come up on top in search engines." And some have been contacted by an SEO company asking for lots of money and claiming that they can guarantee top search engine results, which in many cases is just false promises. There is no quick and easy way to make a web site display in the top 10 on search engines. Getting a web site to come up high in search engines "naturally" can take time and effort. When I say naturally, I mean without paying to be a sponsored link. The content of the web site has to be relevant. By this, I mean the web site content should be very descriptive, and ideally unique, about your business, product or service. This way search engines can rank your site according to this detailed, descriptive and relevant content.Some reasons that a web site will rank high:
Agressive Linking Strategies Help To Get Your Site Noticed
A good link building strategy has become an essential part of search engine marketing and positioning. It has been the topic of many web conferences around the world for quite some time now.
Great Site Ranking in Google The Secrets Out
How many years did you register your domain name for?If it was only one then Google could hold that against you.
Keyword Research And Overture
Many of us who build websites get in the habit of using the Overture "Keyword Suggestion Tool" to do keyword research. It's convenient, and one of the few remaining such tools that is free. Be careful, though, because there are four problems you may run into with it.
Link Reputation - How to Improve Search Engine Rankings
One of the most overlooked strategies to improve searchengine rankings is building your link reputation. This linkpopularity strategy is just as important or equal tocreating keyword rich content pages.
Getting Your Site Seen By Search Engines
Is your website listed on search engines? When people search for you, does your site show up on page 1 or page 20 of the search engine results?
Googles Next Big Move
November 2003 might go down in history as the month that Google shook a lot of smug webmasters and search engine optimization (SEO) specialists from the apple tree. But more than likely, it was just a precursor of the BIG shakeup to come.
Niche Marketing - Why Keyword Research Come First
A good portion of my business involves spending hours and hours using incredibly powerful but difficult to master software to uncover thousands of the exact, targeted keyword phrases people in any given niche market are typing into the search engines.
7 Search Engine Optimization Strategies
Search engine optimization refers to the technique of making your web pages search engine friendly so that search engines are more easy to understand and analyze your website. Consequently, your site has a better chance to gain high search engine ranking.
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