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Marketing Information

Did You Know Your Mind-Set IS Your Problem?


How To Save Yourself From The Pits of Marketing Cyber Hell!

The Top 10 The Top Ten Signs That Your Marketing Message Needs a Facelift


Is your marketing plan dull, flat, and downright boring? Is it lacking the zest and appeal which can penetrate the consciousness of your buyers? If so, you may be driving away folks who could easily buy your products or services. If so, these ten signs from The 90 Day Marketing Marathon Blunders from A to Z: B is for Boring will support you in raising your awareness of what drives folks away and tips on how you can create a message which will catch fire in the market place.

Have You Sold Your Internal Customers?


You can make the sale. You know your core message. You know your target market inside out, right?

5 Ways To Entice Your Parallel Market to Trade Links


Lots of people get confounded when attempting to exchange links, you?re not alone. The people who have the spot you want are competitors. The people who don't aren't worth exchanging links with. What to do?

Five Cheap Tricks for Promoting Your Business


If you?re like me, you?re always looking for ways to promote your business ? without spending a ton of money. Well, you?re in luck. This article lists five of my top 10 favorite ideas for promoting your business or organization for next to nothing (and in some cases, completely fr*e). While these ideas are a start, there are plenty of other ways to get the word out about your product or service and build relationships with potential clients. Use this list as a jumping off point to brainstorm more cheap ideas that may work wonders for your business. And stay tuned for the other five tricks, which will appear in my Nov. 2004 newsletter, "Marketing Tips from The WriteShop."

Leverage The Power Of Using Flyers To Advertise Your Online Product or Service Offline


One commonly overlooked method of advertising offline is flyers. Flyers are extremely easy to create. They also allow you to exhibit some of your creative side, making it just that much more fun to make money.

Is Your Marketing Working...


That is the question, you should be asking yourself. Many feel that it is I'm sure. But is it really!

Direct Mail Leads - Brand Identity Guru


Direct mail can be one of the most effective tactics to reach your target audience. Developing a strategy for direct mail is critical to obtaining the best ROI. If you just roll out any piece without a clear plan you are throwing your good marketing money away.

Joint Venture Marketing: What and Why


What is a Joint Venture? A joint venture is an agreementin which two or more businesses work on a project for aset period of time. Usually with a specific project orgoal in mind. Joint ventures can be long-term, likepromoting a product together, or some can be short-term,like bartering or trading products and services. Ideas onhow to joint venture ideas are boundless.

How To Create A Complete Referral Marketing System


These steps are taken from the Referral Flood Marketing Program. Referral Flood is an insider?s shortcut to referral marketing and features over 4 hours of audio training, 54 real-world referral marketing systems, and a host of referral marketing tools, letters, postcards and forms.

Website Marketing: 10 Uncommon Bonuses That Will Help Make Your Product Hotly In Demand


Giving away free bonuses is an important website marketing secret that can ignite your sales.

The 5 Musts of Marketing


For most of the small business owners I work with, marketing has become the equivalent of a four-letter word. Inevitably, when I ask the question, "Do you have a marketing plan?" or "What marketing activities do you engage in?" I get the full gamut of responses from the proverbial deer in the headlights stare, to a vociferous, "I hate marketing, it's the least favorite part of my business!"

The Magic of Using Booklets for Tradeshow Giveaways


Candy, squeeze balls, pens, and key chains -- these provide questionable value to anyone visiting or staffing a tradeshow booth. More and more meeting and marketing professionals are considering something a little different - booklets. They are a way to attract higher quality prospects, reap a handsome return on the investment of time and money in attending shows, and help set a company apart from the crowd.

Five Steps to Partnering with Companies to Build Your Client Base


Wouldn?t you love a simple formula for easily growing your small business? Here is something that could be just what you are looking for:

Direct Marketing ? Brand Identity Guru Tips


If your company doesn?t have a direct marketing program in place, a direct marketing agency can create one for you. A direct marketing company provides small to very large customizable ranges of business-to-business and business-to-consumer direct marketing options sure to fit your needs. From database creation and maintenance to data analysis and creative program execution, a direct marketing company can take any existing direct marketing program, or a lack of one, and develop a highly efficient direct sales machine for your company.

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