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Marketing Information

Online Communities - A Marketers Wildest Dream and Worst Nightmare!


Online Communities are all over the Internet and attract lots of visitors which make them ideal for marketing. People participating in these communities share information about whatever they want under various topics. Some of these discussions get very heated while others go by nearly un-noticed. Spammers have made their mark in these communities by making many of these forums unbearable to legitimate marketers. Informational posts that are commercial in nature are often "Flamed" as being advertisements, solicitations, or even spam. This can easily discourage a new marketer, and possibly even destroy their career. The online community at www.eSpiritCommunications.Com is one acception. They have taken the "Flame" away by creating a online community for marketers, business owners, and consumers. The environment is friendly, and everyone posts and reads what they want in the forums. There are no "Bullies" running around because the rules allow advertising in appropriate categories.

Hold Onto What Youve Got


You probably spend a great deal of your time looking for newcustomers or clients. However, are you sure your doingenough to hold onto the ones you've got. One of the leastcostly ways to grow your business is to get customers tocome back and buy more of your product or service.

The Art Of Writing Classified Ads


The writing of good classified ads truly is an art that needs to be learned and perfected. Depending on the type of business you run, the development of a good classified ad can boost your annual sales by an average of £5,000 to £20,000 or more.

10 Elements Every Direct Mail Piece Should Have


Don?t want your direct mail to end up in the trash with the rest of the unread mail? Studies show an effective direct mail campaign should draw a .5 to 1 percent response. These 10 tips will help you get the results you want:

Cause-Related Marketing


Altruism. Corporate responsibility. Philanthropy. These are often used to describe cause-related marketing, an activity in which businesses join with charities or causes to market an image, product, or service for mutual benefit.

Viral Marketing with a Powerful Twist


What would you do with 500, 1000 or more additional visitors each day? Imagine how your web business will grow with an extra 2000, 5000 or MORE leads each month . . .

Tackle a Newsletter and Come Out On Top


Unlike any other marketing vehicle, newsletters give you the opportunity to contact your audience and convey your expertise in a way that offers value and information. Newsletters provide a reason -- and a structure -- to maintain ongoing contact. One of our clients has even said that recipients call if her newsletter is a few days late.

The Marketing Recipe: Money, Marketing and Me ? 3 Keys For Success


You have a great product or service? Now, how should you market it?

3 Strategies to Market Your Business Even When There?s No Money


Many small and home based businesses know they need to market and yet, have little or no money to do so. Sadly, many use this as a reason not to market. Even on a limited budget you can promote and gain visibility for you and your business.

The Biggest Problem With Your Marketing Is...?


What is the biggest problem most marketers have? Who knows. We don't, and they certainly don't either. That is exactly the problem. Most marketers don't know whether or not their campaigns are working because they don't know how to track the results.

Utilizing Your Best Hidden Asset To Increase Sales


You probably already have in your possession one of the most valuable and powerful assets you can possibly own. But if you're like most business people you probably aren't using it to its full potential.

Turbocharge New Sales with a Marketing Database


What is the most valuable asset your company owns? Inventory? Equipment? Employees? If you?ve got customers, your number one asset is your customer list.

Boost Your Direct Mail Response Rates with Mapping Technology


On Superbowl Sunday, Domino?s Pizza delivered more than 900,000 pizzas?and mapping technology helped. How do 60,000 pizza outlets serving 3 billion pizzas per year compete in an industry where reputations and dollars are dependent on "fast, hot and delivered to the door?" Global Positioning System (GPS) technology!

Use Events to Market on the Internet


Having difficulty knowing what to offer people online? Worried that your prospects are too bombarded by sales pitches to pick yours out from the hundreds they get every day?

Understanding Survey Software Features


If you take a look at the features that different survey softwares offer, you will quickly realize that understanding all of them is no mean task. But it is very important that you do because only then you can choose the right survey software. It is important for one other reason, it determines your price. More features invariably means more dollars. So if you don't choose the right survey software, you might end up paying more for features you don't need.

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