How to Make Money With Your Short Stories, Poems, Essays, and Novels
Recently, someone rated my "Online Book Marketing" article a 2 out of 5. That person apparently didn't like the article. My guess is that he or she was turned off by the marketing angle. Writers write; they don't sell. Some writers even view the concept of selling or marketing their work as somehow inherently wrong.
That's fine. But unless you get a lucky break from a huge publishing house you will probably not go far with book sales unless you are willing to roll up your sleeves and do some serious marketing.
There are many ways you can market your writing and build a readership online. But you should also start thinking about your writing differently. For example, instead of trying to write and sell one book of short stories or one novel, why not break it into separate small books (each one a short story or two) or sell your novel as a serialized version-a new chapter or two every month? (Eventually you can sell this material in a physical book.)
The logic of my suggestion is this: Suppose you have a newsletter group of 7000 readers who love your writing. Each month you write a new short story set (including four stories), group of poems, or collection of essays that you sell as a PDF ebook. You publicize this to your newsletter group, including a free sample with your newsletter, and sell the set for $4 as an instant download.
Now, suppose only 10% of your readership buys your new ebook each month. 700 readers x $4 = $2800 each month! And don't forget-you are constantly adding new readers to your group.
The secret to success here is to build a readership group through a free e-newsletter, and sell your writing to that group (your fan base) month after month. This is how you grow a strong, solid readership that will buy your books when you publish them in physical form, because they have bought your books when you sold them in digital form. And you made a decent living in the meantime.
Whats Killing Your Publishing Career?
With the large increase of books being published by self-publishers, and the up-rise of print on demand, there is still a lot of death taking place in the publishing industry. Thus far, 175,000 books have been published in 2005.
Marketing for Writers When Writing Just Isnt Enough
Many writers write for the experience. Others dream of having a number one best seller. Both are wonderful reasons for writing. What many fail to realize is that these two do not have to be mutually exclusive. With a little research, you can enjoy writing incredible stories and see to it that they generate a profit.
Increase Book Sales: When a Sale Is No Longer Just a Sale
Do you have books sitting in your garage that you haven'tsold yet and looking for ways to move them? Then you willwant to know about these five outrageous ideas that aren'tdifficult and can be just plain out fun.
How To Market A Suspense Novel In An Online Multimedia Format
If you haven't heard of the author C.F. Jackson or the novel Won't Be Denied, you soon will. This author has taken marketing to a new multimedia level with the release of an online commercial.
Online Book Marketing: How to Sell Your Book Even If You Are Not a Salesperson
What you do after you have written your book is as much, if not more, important than the actual writing of it. You can take a great book and poor marketing and have very poor results. Conversely, I believe you can take a mediocre book, market it well, and make very good sales from it. The only limiting factor is you. You probably think, "I'm a writer, not a salesperson." That's true, but there are some very simple things you can do to create a website that sells your book.
Book Club Sales -- Increasing the Odds
What is a book club sale? It is actually a rights sale or a licensing agreement: you are granting permission to a book club the right to "borrow" your work. You have written a book, and now you are allowing a book club to print and distribute your book to its members.
Why Testimonials are Number One in Selling your Book or Service
Even if your book or service is excellent, they won't sell well unless you give your potential customers a reason to buy. Testimonials work harder than other promotional words, so be sure to start early collecting them.
Book Signing: Fun and Profit for Writers and Readers
Have you ever walked into a bookstore when an author is scheduled to do a book signing and found no one in the audience? Do you shy away from autograph tables, perhaps fearing that someone may ask you to buy a book? Consider the other side of the equation. A book signing is an opportunity to learn about the author and what makes a person undertake the challenge of writing a book. If you're a reader, you can delve into background information about the book. If you are an aspiring author, you can learn from another author's experiences. Every book signing is an opportunity to learn-without obligation to buy anything.
Top 10 Tips for Book Titles that Sell Well
A clever title is great if it is clear, but a clear title is always preferable. The best? A clear and clever title. A shorter title is better than a longer one. Your reader will spend only four seconds on the cover. While some long titles have succeeded, usually the shorter, the better.
FAQs about Book Signings
Since I self-published my first book, "101 Ways to Improve Your Communication Skills Instantly," in 1998 and began doing book signings shortly afterward, many people have asked:
Top 10 Ways to Know your Book Concept will Sell--Before you Invest Time and Money
Make your book stand out from the crowd! Test your book's significance, find your market before you write, and treat your book as part of your business.
Publishing Your Book?What Way is Best For You? - Part 1
Your print or ebook is nearly finished. You wonder if you should try to get an agent to represent you to the publisher. Maybe you've already sent out your query letter to some agents. You dream how great it would be to be taken under the publisher's wings.
Seven Really Truly Unique Ways to Sell More Books
These marketing tips aren't for the weak at heart. Use discretion and know where the ego and self-promotion boundary stands for you.
Top Ten Ways of Why and How to Write your Books Sales Letter - Part 1
Authors/publishers are great at getting their books written. But after the initial one-year honeymoon, sales slow down. To counter this make sure your print or ebook will keep on selling from the first day, the first year, even for life. Count on this being a two to three- year project to become well known.
How a Book is Born: One Authors Story
Not all books come out whole, all at once. In fact, most books ease out little by little. They have strange and wondrous beginnings. Some come from speeches, some come from articles or short stories. Your book may evolve from a teleclass or coaching experience with a client.
Distribute Your Self-Published Book - Part 1
Where is your book now? With a distributor? In a book store? Or, did it already die an early death after a few months?
How to Sell Your E-book - (or other information product) - Through Quickie Seminars
I've been selling my own self-published information products (mainly e-books) online for the past 3 years. Is it profitable? Definitely.
How to Get More Readers For Your Book
Marketing your own book can seem like a scary task. You poured your heart and soul into the writing of it, and now when you think about marketing your masterpiece, you think, "I'm a writer, not a salesperson!"
Publicity for Buzz Marketing for Authors
Congratulations, you've written a book and even gotten it published! Now, all you have to do is get people to buy it.Getting people to actually enter a bookstore with the purposeof buying your book is not easy because you're not a "brandname" yet. But you do have a potent weapon at your command--the telephone. Use it.
The Perfect Book and Where to Find It!
If I was asked to describe the perfect book, one that's in high demand, moves off the shelves quickly, costs little or nothing to produce, involves the least amount of work possible, and offers multi-income streams, I'd say it included one, preferably more of the following features:
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