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Sales Information

How To Bully Your Prospects Into Buying Your Product or Service


Selling is a tough job, and sometimes you may need to appear tough in order to get the sale.

How to Write Effective Selling Proposals


Depending upon how much you enjoy writing, writing sales proposals can be a joy, purgatory, or something in between. However, if you sell a complex product or one that involves the delivery of professional services, learning how to write effective selling proposals can be critical to your success.

How To Sell Your Products or Services on Value And Stop Selling On Price Alone


Have you ever met with, or talked to a prospect that wasn't ready to buy what you had to offer? What did you do with that prospects? Most sales gurus of the 1980's and 90's wrote books that told you to move on to the next prospect who is ready to buy now, and not waste your time on those that aren't ready yet.

Casual Networking


What comes to mind when you think of networking -- cocktail parties? Shaking hands and exchanging business cards at a Chamber of Commerce events? Endless lines of people anxious to make you a customer? Sweaty palms and panic?

Whats Your Clients Style?


When it comes to effective selling, one simple fact never changes: Selling is a relationship business. You already know all about your company?s products and services ? and you?ve learned the fundamental aspects of the sales cycle.

Why Cold Calling Is Dead


Our world of selling is closed off from other areas of business that continue to adopt and embrace new, efficient ideas. I was reminded of this recently while re-reading Seth Godin's "Permission Marketing." Here's a book that was intended for business owners and marketing executives, yet it provides a much-needed dose of common sense that would be of great benefit to sales organizations, especially sales managers, who continue to cling to very old, and, in their minds, very right, ideas. Unfortunately, our brave new world has made these old ideas very wrong.

Is Cold Calling Dead?


Is cold calling dead? And if laws are being passed to put it to rest once and for all, how do we generate business from now on?

Using Emotion for Persuasion


The other day, I received the last issue of a business magazine before my subscription runs out. Now, I like this magazine, but I'm swamped with reading matter so I won't renew.

Selling To Your Difficult Person


We all have people whom we find difficult. We don't understand them, connect with them, or even talk comfortably with them. But, when we own a one person business, seeing someone as difficult gets in the way of our selling effectively and their buying wisely.

How To Seal The Deal In Seven Seconds


Can you close a sale in just seven seconds? If you make a great first impression, you can do it even faster. Seven seconds is the average length of time you have to make a first impression. If yours is not good, you won?t get another chance with that potential client. But if you make a great first impression you can bet that the client is more likely to take you and your company seriously.

Five Things More Important to Buyers than WHAT Youre Selling - I


Article I of a two-part series.

How To Write A Riveting Sales Letter That Closes Sales


How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on it's face and thus not make you much money.

Losing the Big-One: Salvaging Lost Accounts


After careful consideration, we have chosen our vendor, and it?s not you.?

How to Sell High Tech Solutions


Many companies are looking to improve upon the speed, security, and accessibility of business technologies, especially satellite and broadband connections to the internet. While customers are becoming more savvy, many don?t speak ?tech-ese,? and they still are baffled by terms such as routers, IPSEC, T-1s, WIFI, and broadband. While these buyers may have a genuine interest and need for the products they investigate, more often than not their sales experience ends up a frustrating and confusing one.

Whats the Secret to Repeat Business?


When you think about ways to gain repeat business from your customers, you probably turn your thoughts to marketing efforts such as advertising, public relations and other means that will allow you to repeatedly be seen. However, without one particular element included in your plan, your efforts to entice customers to buy over and over will fail. Even autoresponders - the "king" of repeat exposure - can't produce the type of loyalty needed to ensure your customers continually send their dollars your way.

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